Auric Essentials
Sydney
About Auric Essentials
Auric Essentials is building the next frontier of smart wellness through AI, IoT, and scent technology. Our flagship product, the Auric Aromasphere, is a first-of-its-kind smart diffuser that personalizes therapeutic scent delivery in real time using biometric inputs and AI. Designed to improve sleep, focus, energy, and stress reduction, the Aromasphere combines TGA-approved essential oils, a patent-pending Scent Intelligence Platform, and seamless smart home integration. Auric operates a hybrid D2C and B2B model. Consumers purchase the Aromasphere device and join a high-margin subscription for personalized oil refills, while enterprises’including retailers, workplaces, and wellness programs’deploy Mood-as-a-Service™ to elevate employee wellbeing and customer experience. With over 600 paying customers, a national Telstra partnership expanding into 260+ stores. Auric is scaling rapidly across Australia and launching in the United States in 2026. By digitizing the world’s most emotional human sense, Auric is redefining personalized wellbeing at home, at work, and in smart environments.
Company Facts
- Operating status: Active
- Company type: For Profit
- IPO status: Private
- Employees: 1 – 10
- Total funding: $998.4K
- Funding stage: Seed
- Last round: Seed (Aug 2025)
- Website: auricnow.com
- Phone: +61499144142
Industries & Categories
Artificial Intelligence (AI), Internet of Things, Mental Health, Smart Home, Wellness
Social Profiles
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