Marketo.fr
Issy-les-moulineaux
About Marketo.fr
In 1999, Jean Jacques Bresson, then CEO of Rapidsite France, is confronted, like many entrepreneurs, various problems related to the management of so-called non-production purchases (telecommunications, Acting computer supplies office, travel, etc ...). . Result: a lot of lost time to understand and analyze the performance criteria of its suppliers in order to obtain a better quality service to the appropriate budget Based on this observation, Jean-Jacques Bresson and Loïc Lemeur had the idea of creating a "business facilitator" for SMEs / SMIs leaders. This concept was born Marketo.fr project whose mission is to report to buyers and suppliers quickly and effectively. The project was consistent with the evolving needs of SMEs and adaptable thanks to the Internet. Thus, in March 2000, Jean-Jacques Bresson and Loïc Lemeur created Marketo.fr Marketo.fr is one of the first sites that offers global useful services for SMEs / SMIs. Real access to business providers Marketo.fr is differentiated by the real added value of its offer: in fact, it facilitates understanding of the market through specific buying guides produced by experts; it helps "buyers" to assess and formalize their needs through free bidding forms. Then Marketo.fr relates the "buyers" with "suppliers" that best fit their needs. For 60% of managers of SMEs / SMIs G4, the Internet is becoming an essential standard and that any changes all all sectors will pass by it. European SMEs invest the canvas. Computerized 94%, 72% and connected to have their own website for a third of them, SMEs clearly see the future Web. The main utisation still sending emails but this is changing Internet today meets the overall needs of the business. Indeed, in 99, 61% of SMEs use the Internet for research of professional information and 56% to develop professional links or to find funding. Suffice to say that the current revolution is that of the B-to-B.
Company Facts
- Operating status: Closed
- Company type: For Profit
- IPO status: Private
- Employees: 1,001 – 5,000
- Total funding: $6.9M
- Last round: Series Unknown (Jun 2000)
- Website: marketo.com
- Phone: +33 (080)003-6036
Industries & Categories
B2B, Information Technology, Software
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