Mystery on Main Street
Founded 2020
About Mystery on Main Street
Local small business is tired of seeing sales slip to Amazon, eBay, and every other e-commerce site. They see other stores "Going Out Of Business" signs and mass retailers heading to bankruptcy, the effects of pandemics and now tariffs, and are just plain feeling the squeeze. Compounding these external challenges are their relevant internal challenges - a lack of time and resources created by an incessant work environment to properly market and advertise their business. They rely on word-of-mouth, limited promotional methods, and practically non-existent technology that cannot provide necessary data to determine if these routines are proving valuable. Their marketing spend is a product of these efforts producing a “Catch-22” - a problematic situation created by the solution. Mystery on Main Street (MoMS) is creating a true phygital experience to help change this making shopping local fun, exciting, and rewarding in the process! What is phygital? Phygital (physical plus digital) combines interactive digital experiences with physical ones. We use interactive storytelling written by local human writers combined with AI (artificial intelligence), AR (augmented reality) and gamification to incentivize shopping, consumption, social activity and just general discovery of local businesses and events leading to revitalized communities and sustained economic growth. Plus, our data uncovers the all-important “silent shopper” (the “just looking” crowd). How does it work? Each “gameplay” uses “whodunit” storylines written by our local writers that take players to locations they’ve chosen to receive clues and solve a mystery. The first player to solve it receives a valuable prize. Our customers additionally gain through our sales, marketing and merchandising assistance services at no cost. Think of this as Groupon meets scavenger hunt and Pokémon Go, but players and participating merchants mutually gain with no membership or subscription required. Contact us today to learn more!
Company Facts
- Founded: 2020
- Legal name: Mystery on Main Street, Inc.
- Operating status: Operating
- Company type: For Profit
- IPO status: Private
- Employees: 1 – 10
- Website: mysteryonmainstreet.com
- Phone: 407-212-9122
Social Profiles
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