Swoon Editions
London
About Swoon Editions
Established in 2012, and backed by Index Ventures (Deliveroo, Dropbox) and Octopus Investments (Zoopla, Secret Escapes), Swoon Editions are on a mission to be a global online furniture & homewares brand; making homes remarkable through distinctive design, beautiful craft and fair prices. They launch new designs daily to give their growing community of ‘Insiders’ (email subscribers) a reason to engage and shop with us. Product launches are communicated through daily and weekly emails, with each design first produced in a very limited quantity of 10-20 pieces. Using real-time sales data, they test demand very quickly and then scale production on only the most popular pieces.
Company Facts
- Operating status: Active
- Company type: For Profit
- IPO status: Private
- Employees: 11 – 50
- Estimated revenue: $100K – $500K
- Total funding: $28.1M
- Funding stage: Early Stage Venture
- Last round: Series B (May 2017)
- Website: swooneditions.com
- Phone: +44 20 3319 6332
Industries & Categories
E-Commerce, Furniture, Lifestyle
Social Profiles
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